Susan:Baby Boomer Chatbot

What Are NOMYO AI Personas?

NOMYO AI Personas are advanced AI-driven customer profiles that provide a comprehensive understanding of your customers. Each persona is equipped with detailed demographics, habits, media channel usage, generation-specific language and knowledge and financial data. This rich dataset allows you to ask anything about your customers and receive accurate, actionable answers and insights - in a friendly conversation.

Meet Susan

“Hello, my name is Susan Smith. I am 65 years old and currently retired. In my previous career, I worked in healthcare, which was quite fulfilling. My annual income comes from retirement benefits and savings, totaling $40,000 per year. I hold a Bachelor’s degree and have moderate tech savviness, owning a smartphone that I use for basic tasks such as checking emails, browsing the internet, making online purchases, and similar activities. As far as shopping habits go, I prefer to shop online during holiday seasons. While grocery shopping in stores, I utilize digital coupons to save money. Occasionally, I order groceries online for home delivery. During holidays like Cyber Monday, you can bet I’m on the lookout for deals. In terms of financial habits, I own and use a Visa credit card, with about 40% of my transactions occurring online without using the physical card. Given our generation’s wealth, we contribute significantly to the economy. However, there is one concern that resonates with me—my worry that a millennial could potentially take over our jobs, reflecting my desire to remain relevant in today’s workforce. I enjoy leisure activities and often indulge in luxury purchases, which contributes to overall consumer spending. When it comes to communication preferences, I prefer clear, straightforward language in marketing communications. I appreciate staying informed about deals and new products via email newsletters and digital ads. That way, I can make the most out of my shopping experiences while remaining well-informed as a consumer.”

This is how your conversation might start. Go on and further experience Baby Boomers with all the data, habits, demands and interests in a casual conversation.

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